Kodak EasyShare C743 zoom digital camera provides remarkable features at a reasonable price. You'll bring details to life with 7.1-megapixel resolution. And the C743 has a 3x optical zoom lens and a huge 2.4-inch color display, proving that impressive doesn't always need to be expensive. 7.1-megapixel resolution means you can make stunning prints up to 15 x 20 inches Capture bright, beautiful color with Kodak Color Science However you choose to print, Kodak provides quality that's truly exceptional and pictures that will last 3x optical zoom lens The Kodak AF optical aspheric zoom lens captures crisp details 3x optical zoom (35mm equivalent: 37-111mm) gets you closer to your subjects without losing image quality 5x digital zoom enlarges your pictures even more So many features, yet so simple to use We made sure it had the one feature you've come to expect--simplicity. Because if your camera is simple to use, you'll love to take pictures. Scene and color modes Get great shots time after time with 13 programmed scene modes, including auto, portrait, sport, landscape, night portrait, self portrait, close up, snow, beach, fireworks, backlight, children, and party Have fun with three different color modes: color, sepia, and black and white Shoot video with ease Capture life in motion with continuous VGA video (640 x 480 at 30 frames per second [fps]), featuring audio capture and playback Point and shoot simplicity The C743 has simple to use, simple to access features. So getting your best shot is as easy as point and shoot.