Nr. 14068887

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Fascism; Board game "La guerra d'Etiopia e la super-gara Sant'Agostino" by Domenico Natoli - 1936
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Fascism; Board game "La guerra d'Etiopia e la super-gara Sant'Agostino" by Domenico Natoli - 1936

Large sheet (approx 68 x 48.7 cm) depicting snakes and ladders revisited by the Fascist regime in the form of propaganda. Each slot contains a caption in rhetorical fascist and militarist style Game with 86 numbered slots: from the landing of Scalfarotto and Niguardina (slot 1), to the entry into Addis-Ababa, Nuovo Fiore dell'Impero Italiano (slot 86). The game is associated with the Supergara Santagostino organised by the company of the same name. On its 60th anniversary (1876-1936), SANTAGOSTINO organised a SUPERGARA with collection of stickers to be found in all Santagostino, Lazzaroni, Fila, Giotto, and Suchard products. Rules on the bottom left, slots with caption. The author (1885-1968), sculptor and illustrator, made drawings, cartoons and posters for several Italian newspapers and advertising agencies from 1912 until his death. From 1929 Santagostino, a stocking factory, promoted a series of advertising campaigns for its socks by publishing a novel, stickers and finally a board game inspired by the campaign of Ethiopia on the occasion of its sixtieth anniversary. F. Milanesi: “Percorsi di propaganda. Giochi dell’Oca e politica nelle tavole italiane de XX secolo”, in “Charta” Year IV n°19, nov.-dec. 1995. A.A.V.V.: “Il Gioco dell’oca nei tempi”, (Catalogo Mostra), Pro Loco Mirano Ed. CentroOffset srl - Mestrino - Padova.

Nr. 14068887

Solgt
Fascism; Board game "La guerra d'Etiopia e la super-gara Sant'Agostino" by Domenico Natoli - 1936

Fascism; Board game "La guerra d'Etiopia e la super-gara Sant'Agostino" by Domenico Natoli - 1936

Large sheet (approx 68 x 48.7 cm) depicting snakes and ladders revisited by the Fascist regime in the form of propaganda.
Each slot contains a caption in rhetorical fascist and militarist style


Game with 86 numbered slots: from the landing of Scalfarotto and Niguardina (slot 1), to the entry into Addis-Ababa, Nuovo Fiore dell'Impero Italiano (slot 86). The game is associated with the Supergara Santagostino organised by the company of the same name.
On its 60th anniversary (1876-1936), SANTAGOSTINO organised a SUPERGARA with collection of stickers to be found in all Santagostino, Lazzaroni, Fila, Giotto, and Suchard products. Rules on the bottom left, slots with caption.


The author (1885-1968), sculptor and illustrator, made drawings, cartoons and posters for several Italian newspapers and advertising agencies from 1912 until his death.

From 1929 Santagostino, a stocking factory, promoted a series of advertising campaigns for its socks by publishing a novel, stickers and finally a board game inspired by the campaign of Ethiopia on the occasion of its sixtieth anniversary.

F. Milanesi: “Percorsi di propaganda. Giochi dell’Oca e politica nelle tavole italiane de XX secolo”, in “Charta” Year IV n°19, nov.-dec. 1995.
A.A.V.V.: “Il Gioco dell’oca nei tempi”, (Catalogo Mostra), Pro Loco Mirano Ed. CentroOffset srl - Mestrino - Padova.

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