Rare official 2020+ reprint poster of the emblematic MAHART BRAND. on supreme quality Art paper Travel with M.F.T.R. ships is a original vintage Hungarian Art Deco travel poster from the 1930s designed by Gyorgy Konecsni. - Konecsni György 1908 - 1970 Konecsni was one of the leading poster artists in Hungary from the 1930s and onward. His classicist art deco designs first appeared on the streets in the 1930s. From 1945 to 1949, he was the engine of the development of political poster art, imbuing the genre with new quality. His work had profoundly affected generations of Hungarian poster artists. An artistic authority, Konecsni was the most important teacher of commercial graphic design. Between 1927 and 1931, Konecsni himself studied at the Academy of Fine Arts, Budapest, where his master was the plein-air painter Gyula Rudnay. At the beginning of his career Konecsni was a committed leftist artist. In 1932, he was imprisoned for his political activity. In the 1930s and 1940s, while making mostly touris and comercial designs he introduced a new classicist style which brought him international success. He was awarded twice the Faud goblet at the International Tourism Congress (1934, 1936), the Diplome d’ Honneur at the World Exhibition of Paris, and the Grand Prix at the Milan Triennial. A pioneer of offset printing, Konecsni worked together with the company founded by György Klösz. In 1945, the style he was using in the 1930s and 40s became the source of the new political poster design. Konecsni took a leading role on this field. He created designs for various parties, including the communists and the peasants’ party for instance. Between 1946 and 1954, Konecsni was the head of the Applied Graphics Department at the Academy of Applied Arts. After the establishment of the new communist regime (1949), Konecsni had to work by rules of socialist realism, which for him was the denial of the main principals of poster art. As he wasn't allowed to compose the way he wanted to, he turned away from work and teaching for a while. He became disgraced after 1956 since he didn't join the ruling party (MSZMP). During this period he was working for himself on etchings, monotypes, etc. In 1964 he returned to teaching, and led the Department until 1970. Konecsni became the most significant personality in graphic arts as a teacher. He also played important role in forming of the Papp-group, the leading artist group in poster design during the 1960s. In the 1920s, the constructivist poster style touched Konecsni’s artistic world when he designed one piece of the famous “Modiano” series. In this early period, Konecsni used flat geometric forms and simple colours; yet his style soon changed, and he turned toward a more decorative and classicist artistic world. He created beautiful compositions, mainly with antique forms and soft surfaces, made by spray painting. He designed remarkable advertisements for many of the spas of Budapest, and for other tourist attractions, like Balaton, Hortobágy, etc. Konecsni also drew inspirations from folk art, which was in fashion during the interwar period due to the increasing nationalism of society. Konecsni managed to depict figures dressed in traditional clothing in a way that was acceptable also for the modern tastes. His tourism posters, for example, present national costume design in a bright harmonic world. After 1945, Konecsni welcomed the leftist turn in the politics and became the leading artist in political propaganda. He invented a new visual language that could effectively communicate with all classes of the society. He combined clear symbols and powerful slogans, which forged a new artistic unity. He employed traditional international communist and socialist symbols - the sickle, the hammer, the colour red, the red star or flag among other symbols – placed in a new context. Most of his compositions portray the effort to rebuild the country, to get rid of the reains of fascist ideologies, and to make a fresh new start. (His most famous works from the time are "És mégis lesz kenyér", a "Kenyér itt kezdődik") In the early 1950s, the communist dictatorship had cast its darkest shadow over Hungary, and poster art had to adopt an obligatory “socialist realistic” style. Konecsni initially tried to follow along, but he couldn't bear it long. He suffered from the obligatory works which he was ordered to do, works like painting a portrait of the communist leader Mátyás Rákosi. Konecsni withdrew and only returned to poster art in the 1960s. Konecsni had a great impact on as an artist and teacher on the new generations of artists. — About Hungarian Poster Art Hungarian poster art has long been celebrated for its unique and captivating style, making it a significant cultural and artistic movement in the world. From the late 19th century to the present day, Hungarian poster art has left an indelible mark on the global art scene, with its innovative techniques, bold designs, and powerful messages. One of the highlights of Hungarian poster art is its ability to seamlessly blend various artistic styles and influences. The movement drew inspiration from a wide range of sources, including Art Nouveau, Constructivism, and Surrealism, resulting in a diverse and eclectic body of work. Artists such as Mihály Bíró, József Bottlik, and István Irsai pushed the boundaries of traditional poster design, experimenting with typography, color, and composition to create visually striking and thought-provoking pieces. Another notable aspect of Hungarian poster art is its emphasis on storytelling and narrative. Unlike many other countries' posters, which primarily served as advertising tools, Hungarian posters often conveyed a deeper meaning or social commentary. They were not just meant to sell products but also to engage viewers intellectually and emotionally. This storytelling approach allowed Hungarian poster art to transcend its commercial purpose and become a powerful medium for social and political expression. The importance of Hungarian poster art in the world cannot be overstated. During the early 20th century, Hungary was at the forefront of graphic design, and its posters gained international recognition and acclaim. The Budapest School, a group of Hungarian artists, revolutionized the field with their avant-garde approach, influencing poster art movements across Europe and beyond. Their innovative techniques and artistic vision set new standards for poster design, inspiring generations of artists worldwide. Furthermore, Hungarian poster art played a crucial role in shaping public opinion and mobilizing society. In times of political turmoil and social change, posters became a powerful tool for propaganda and activism. During World War II and the Hungarian Revolution of 1956, posters were used to rally support, convey messages of resistance, and document historical events. The ability of Hungarian artists to capture the spirit of the times and communicate complex ideas through visual imagery made their posters an integral part of the nation's cultural and political identity. Today, Hungarian poster art continues to thrive, with contemporary artists carrying on the legacy of their predecessors. The Hungarian Poster Museum in Budapest showcases the rich history and evolution of this art form, attracting visitors from around the world. The enduring appeal and influence of Hungarian poster art can be seen in the works of renowned artists like Tibor Helényi and István Orosz, who have successfully merged traditional techniques with modern aesthetics. In conclusion, Hungarian poster art stands as a testament to the country's artistic prowess and cultural heritage. Its unique style, emphasis on storytelling, and ability to provoke thought and emotion have made it an important and influential movement in the world. From its early beginnings to the present day, Hungarian poster art continues to captivate audiences and inspire artists, leaving an indelible mark on the global art scene. — Please note that our company was founded in 1994 and it is internationally trackable. Invoice is available upon request. Our team consists of members with university degree of art, painting valuation experts and experienced art&antique dealers Shipping is with insurance.