Yellow Label is the hallmark of Veuve Clicquot's quality and style, recreated every year thanks to our priceless collection of reserve wines. The brilliant yellow label reflects the bright personality of the champagne and the impeccable winemaking references. Veuve Clicquot Rich is a sweeter, fruity champagne that is specially designed to be served "on the rocks" (with ice cubes) and with different garnishes. Taste profile and serving tips The term "Rich" refers to a higher sugar dose (60 grams per liter, compared to the 9 g/l of a Brut), resulting in a soft, round and slightly sweet champagne.