A charming vintage Japanese enamel advertising sign for “Akachanya” (赤ちゃん屋 / Baby Shop), promoting infant and children’s clothing in Ise City, Japan. The sign features a vivid red background with bold cream and yellow typography reading: * 「乳児・幼児服」 (Infant & Toddler Clothing) * 「赤ちゃん屋」 * 「伊勢市 さくら通」 Its clean typography and strong color contrast make it an outstanding example of mid-century Japanese commercial design. Signs like this were commonly displayed outside local clothing shops and baby goods stores during the golden age of the Showa era. Likely produced during the 1950s–1960s. The reverse side is plain black enamel with strong oxidation and aging, giving the piece authentic vintage industrial character highly appreciated by collectors and interior decorators. Condition shows: * scratches * rust * enamel loss * edge wear * stains * age-related patina * slight warping Please inspect all photographs carefully. Size Approx. 61 × 45 cm Keywords Baby, Kids, Clothing, Enamel, Sign, Kanban, Japanese, Vintage, Showa, Retro, Advertising, Store, Nursery, Porcelain, Red, Antique, Fashion, Industrial, Collectible, Japan