It’s an official BMW 1 Series (BMW 1 Reeks) launch poster from 2004, made for the Belux / Dutch-language market. Headline: “Ode aan de vreugde” – a wordplay on Beethoven’s Ode an die Freude and BMW’s “Freude am Fahren”. Visual: a big close-up of Kermit the Frog (licensed Muppet character), rendered in the style used across BMW’s European campaign. Bottom-right: BMW 1 Reeks engine variants (116i, 120i, 118d, 120d) plus the BMW logo and line “Als je echt wilt rijden” (“If you really want to drive”). The fine print credit “G&CO 2004” refers to G&Co, a Belgian 360° advertising agency that handled BMW/MINI work in Belux at the time; they’re credited in BMW Belux press releases as campaign agency. High-res “Kermit” posters are archived on BMW’s official PressClub site. Lower left corner is damaged and there are other small tears and imperfections.