Tomado - Rack - Metal, Plastic - 6 vintage TOMADO items

Six vintage Tomado items, metal and plastic,
The Netherlands in the mid-20th century.

A six-bottle rack, made of white-plated metal.
A bit damaged, but still with the original black floor caps.

A plate rack stack, white-plated metal with original end caps.

A tomato slicer branded Tomado Holland
in metal and a red plastic handle.

A rack for three jars of jam.

A rack for two jam jars with four green end caps.

A dish holder in its original box.
Adjustable for round or elongated trays.
The racks and the dish holder are stamped into the metal: Tomado Holland.

All items are in good condition considering their age.
The objects shown are for illustration.
and are not included.

TOgt Massa Artikelen Dordrecht was/were the brand name for these products.
The Van der Togt brothers began in 1923 in an attic room in Dordrecht.
to work with a small pair of pliers and wire. Picture hooks were the first product.
In 1926 they received a large order from the department store DE HEMA,
In 1934 they had a factory built in Zwijndrecht.
After that it really took off; the many products were a great success!
The vision of TOMADO was: to produce mass-market products for everyone,
easy to produce from cheap material (iron wire).
Later this iron wire was also plastic-coated.