SEM (Georges Goursat) - Lallemand, Rouen – Impression S.N.A.G., Fécamp - DOM Bénédictine “Yes Sir!” – Affiche publicitaire – Réimpression XXe - 1960s

Advertising poster for the famous liqueur DOM Bénédictine, featuring the iconic visual 'Yes Sir!' created by SEM (Georges Goursat).

This is an official advertising reprint from the 20th century, not an original lithograph from the Belle Époque period.

The mention of modern printers and workshops (Maison M., Photogravure Lallemand, Rouen – Impression S.N.A.G., Fécamp – Printed in France) confirms a later production, intended for decorative and promotional display.

Very decorative poster with the graphic style emblematic of SEM, ideal for an interior, a bar, or a collection of French advertising posters.

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Artist

SEM (Georges Goursat, 1863–1934)
Based on original work

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Technique

Offset / photogravure (reprint)

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Dimensions

66 × 42.5 cm

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Dating

Mid / second half of the 20th century (circa 1950–1970)

France

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State
Excellent overall condition
Clean paper
Light signs of aging that are appropriate for the age.
No major tears or missing parts.

(contractual photos)