Hermès - Foulard

Very rare pop-up book sold exclusively.
It might be in some Hermès stores.
offered by the management on the occasion of a gross
The latter was produced in 2018.
At the request of Pierre Alexis Dumas.
Tribute to some creators of FOULARDS.
A selection of fourteen drawings of squares.
Emblematic, whether old or recent, coming to life.
with jubilant ingenuity

The book is sold in the French edition.

Every year, the iconic luxury brand Hermès chooses a new theme to celebrate its creative direction for the upcoming year. This practice began in 1987, on the occasion of the brand's 150th anniversary, and has since become a beloved tradition, a way to blend the proud and historic heritage of the house with its creative vision for the future.

Hermès' theme for 2018 is 'Let's Play,' and the brand celebrates in grand style with this new deluxe pop-up book. Featuring a selection of 14 iconic models of the house's square scarves, both vintage and more recent, this book brings the designs to life with hilarious ingenuity. Delicate paper constructions highlight the depth and volume of the scarf patterns; zebras rearing up, trees gently arched growing from the page, and painterly strokes that lift off the surface of the paper.

According to Hermès, a brand associated with luxury materials and top-quality design, 'play is movement, freedom, imagination,...

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