Atariya Noen (アタリヤ農園) - "Special Seed" (良いたね) - Enamel sign - Enamel
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€ 15
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Selected by Ashley Calvert
He has 15 years of experience trading 20th century glass and antiques.
Estimate € 180 - € 220
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Atariya Noen enamel Horo Kanban advertising sign from the Showa era in Japan, featuring the "Special Seed" (良いたね) design in red, white and blue, 26.5 × 14.5 cm, one piece, original/official, vintage, dating to the 1950s–1960s, in excellent condition and never used as deadstock.
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Description from the seller
Product Description
Bring a piece of authentic Japanese history into your home.
As seen in the image, this is a stunning enamel advertising sign (Horo Kanban) from the Showa era.
Featuring vibrant red, white, and blue colors, it showcases the classic "Special Seed" (良いたね) catchphrase in a beautiful design.
This item is a genuine deadstock piece that has never been used, allowing it to retain an impressive and beautiful gloss.
Minor vintage wear and rust from long-term storage add to its unique character, making it an exceptional addition for collectors of Japanese retro advertising.
Background and Manufacturer
Produced by Atariya Noen (アタリヤ農園), a famous and historic agricultural seed company originally established in Omigawa Town, Chiba Prefecture (千葉県小見川町).
During the mid-20th century in Japan, these highly durable iron enamel signs were placed outside local shops and farms to promote high-quality vegetable seeds.
These signs have become highly sought-after cultural icons today, symbolizing the nostalgic and rapidly growing Showa retro aesthetic that collectors worldwide cherish.
Product Size
Height: Approx. 26.5 cm
Width: Approx. 14.5 cm
＊＊PLEASE NOTE＊＊
Shipping Information:
Items are shipped from Japan.
Please check the shipping fee before bidding as this is an international shipment.
Items are packed very carefully to prevent damage in transit.
Shipping costs are calculated based on the net weight listed on the product page, packing materials, and shipping box weight.
Depending on the situation, items will be shipped via FedEx, DHL, or Japan Post.
Usually takes 2-3 weeks.
Import duties, taxes and fees are not included in the item price or shipping charges.
These charges are the responsibility of the buyer.
You may be contacted by phone or email by your country's customs or shipping agent regarding customs clearance.
Please make sure you are available to answer the phone.
Otherwise, the parcel will be returned to us and you will be charged double for reshipment.
We appreciate your understanding and cooperation.
Product Description
Bring a piece of authentic Japanese history into your home.
As seen in the image, this is a stunning enamel advertising sign (Horo Kanban) from the Showa era.
Featuring vibrant red, white, and blue colors, it showcases the classic "Special Seed" (良いたね) catchphrase in a beautiful design.
This item is a genuine deadstock piece that has never been used, allowing it to retain an impressive and beautiful gloss.
Minor vintage wear and rust from long-term storage add to its unique character, making it an exceptional addition for collectors of Japanese retro advertising.
Background and Manufacturer
Produced by Atariya Noen (アタリヤ農園), a famous and historic agricultural seed company originally established in Omigawa Town, Chiba Prefecture (千葉県小見川町).
During the mid-20th century in Japan, these highly durable iron enamel signs were placed outside local shops and farms to promote high-quality vegetable seeds.
These signs have become highly sought-after cultural icons today, symbolizing the nostalgic and rapidly growing Showa retro aesthetic that collectors worldwide cherish.
Product Size
Height: Approx. 26.5 cm
Width: Approx. 14.5 cm
＊＊PLEASE NOTE＊＊
Shipping Information:
Items are shipped from Japan.
Please check the shipping fee before bidding as this is an international shipment.
Items are packed very carefully to prevent damage in transit.
Shipping costs are calculated based on the net weight listed on the product page, packing materials, and shipping box weight.
Depending on the situation, items will be shipped via FedEx, DHL, or Japan Post.
Usually takes 2-3 weeks.
Import duties, taxes and fees are not included in the item price or shipping charges.
These charges are the responsibility of the buyer.
You may be contacted by phone or email by your country's customs or shipping agent regarding customs clearance.
Please make sure you are available to answer the phone.
Otherwise, the parcel will be returned to us and you will be charged double for reshipment.
We appreciate your understanding and cooperation.
Details
Era
1900-2000
Specific region of origin
Japan
Number of objects
1
Title
"Special Seed" (良いたね)
Country of origin
Japan
Material
Enamel
Manufacturer/brand
Atariya Noen (アタリヤ農園)
Style
Vintage
Colour
Blue, Red, White
Condition
Excellent condition: barely used with minimal signs of wear
Height
26.5 cm
Width
14.5 cm
Estimated period
1950-1960, 1960-1970
Qualification
Original/official
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