Rogerio - Solex Carburateur - Solex
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Original Solex Carburateur advertising poster by Rogerio, circa 1925–1930, sized 86 × 62 cm and in condition B with age-related wear.
AI-assisted summary
Description from the seller
Original SOLEX carburetor advertising poster France, Rogerio, circa 1925–1930
Rare original French advertising poster for the legendary Solex carburetor, designed by Rogerio and issued in the interwar period, circa 1925–1930.
This poster promotes the technical qualities of the Solex carburetor, at the time one of the most renowned carburetors in the European automobile industry. The design presents an elegant display of a chassis equipped with a Solex carburetor, surrounded by visitors who admire the technology. The slogan emphasizes that the presence of a Solex carburetor is a sign that the maker wanted to build a reliable and practical car.
The poster also refers to Goudard & Mennesson, based in Neuilly-sur-Seine, the historical firm behind the Solex brand.
The designer
The poster bears, in the lower right corner, the printed signature of Rogerio, an illustrator and poster designer active during the heyday of French advertising art in the interwar period. His work is characterized by a refined combination of technical illustration and decorative styling, perfectly suited to the aesthetics of the late Art Deco period.
Technique and material
Original advertising issue from the period
Large format: 86 × 62 cm
Monochrome print in black and gray tones
Visible paper fibers and natural patina appropriate to the age
Fine halftone and tonal transitions typical of high-quality commercial printing techniques from the interwar period
Printed artist’s signature on the plate
Condition
The poster is in authentic, used condition and shows clear signs of aging and wear consistent with an object about a century old. Yellowing, edge damage, tears… someone once colored in the O’s on the poster with a black felt-tip.
Despite these age-related marks, the poster remains particularly decorative and retains its strong visual impact.
Dimensions
86 × 62 cm
A rare original French automobile poster from the golden age of advertising art. An attractive collectible for enthusiasts of:
Art Deco
Automobilia
early automotive technology
French advertising posters
Solex
historic industrial design
The photos are an integral part of the description and provide an accurate view of the object’s condition.
The interior image shown is AI-generated mood imagery and is used solely for illustration. It serves only to give an impression of how the poster might be presented in an interior. The object for sale is solely the poster as depicted in the original photos.
Insured shipping.
Original SOLEX carburetor advertising poster France, Rogerio, circa 1925–1930
Rare original French advertising poster for the legendary Solex carburetor, designed by Rogerio and issued in the interwar period, circa 1925–1930.
This poster promotes the technical qualities of the Solex carburetor, at the time one of the most renowned carburetors in the European automobile industry. The design presents an elegant display of a chassis equipped with a Solex carburetor, surrounded by visitors who admire the technology. The slogan emphasizes that the presence of a Solex carburetor is a sign that the maker wanted to build a reliable and practical car.
The poster also refers to Goudard & Mennesson, based in Neuilly-sur-Seine, the historical firm behind the Solex brand.
The designer
The poster bears, in the lower right corner, the printed signature of Rogerio, an illustrator and poster designer active during the heyday of French advertising art in the interwar period. His work is characterized by a refined combination of technical illustration and decorative styling, perfectly suited to the aesthetics of the late Art Deco period.
Technique and material
Original advertising issue from the period
Large format: 86 × 62 cm
Monochrome print in black and gray tones
Visible paper fibers and natural patina appropriate to the age
Fine halftone and tonal transitions typical of high-quality commercial printing techniques from the interwar period
Printed artist’s signature on the plate
Condition
The poster is in authentic, used condition and shows clear signs of aging and wear consistent with an object about a century old. Yellowing, edge damage, tears… someone once colored in the O’s on the poster with a black felt-tip.
Despite these age-related marks, the poster remains particularly decorative and retains its strong visual impact.
Dimensions
86 × 62 cm
A rare original French automobile poster from the golden age of advertising art. An attractive collectible for enthusiasts of:
Art Deco
Automobilia
early automotive technology
French advertising posters
Solex
historic industrial design
The photos are an integral part of the description and provide an accurate view of the object’s condition.
The interior image shown is AI-generated mood imagery and is used solely for illustration. It serves only to give an impression of how the poster might be presented in an interior. The object for sale is solely the poster as depicted in the original photos.
Insured shipping.
Details
Era
1900-2000
Brand
Solex
Poster title
Solex Carburateur
Artist
Rogerio
Estimated period
1920s
Condition
B- (fair - notable defects)
Number of objects
1
Height
86 cm
Width
62 cm
Authenticity
Original/official
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