Manifesto - Pirelli - 1924
04
days
07
hours
36
minutes
56
seconds
Current bid
€ 10
Reserve price not met
Expert
Selected by Nicolas Charara
Over 40 years’ experience specialising in detailed toys and diverse model categories.
Estimate € 450 - € 550
 | €10 | |
|---|---|---|
| €1 |
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Original metal lithographed advertising poster, Manifesto, produced by Metalgraf D.M. Milano in 1924, dimensions 28 cm by 36 cm, in very good condition, signed by Plinio Codognato.
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Description from the seller
Rare PIRELLI Tin Advertising Sign from the 1930s - Metalgraf Milano - Signed by Codognato
Exceptional and authentic vintage promotional tin lithographed sign produced by the historic Metalgraf D.M. Milano plant, dating from the 1930s (matrix no. 43204).
The sign reproduces the iconic advertising artwork of the “Boy on a Bicycle” originally conceived in 1915 by the renowned poster designer and illustrator Plinio Codognato (1878-1940) for Pirelli tires.
The subject is characterized by the dynamic contrast between the glossy black background and the tricolor details of the child’s clothing. In the upper left corner, the authentic artist’s signature impressed in lithography is clearly visible.
On the lower left edge the precious historic marks are perfectly legible:
* "METALGRAF D.M. MILANO 43204" (prestigious Milanese manufactory of the early twentieth century)
* "Abbonamento al Bollo - Milano"
* "7016/1930" with the official authorization from the Questura of Milan dated 10/6/1930 and the references to the Public Security laws of the Kingdom of Italy.
A museum piece of Italian industrial design, must‑have for collectors of automobilia, historic cycling, and vintage signage.
* Manufacturer: Metalgraf D.M. Milano (original mark on the edge)
* Year of production: Circa 1930
* Design: Plinio Codognato (signed in the upper left)
* Material: Lithographed tinplate of the era
* Dimensions: 33 cm (Height) x 26 cm (Width)
* Condition: Excellent state of preservation for a tin object of nearly a century. Deep colors, intact graphics, and sharp lettering. Subtle and fascinating signs of age on the edges that certify its absolute originality.
Rare PIRELLI Tin Advertising Sign from the 1930s - Metalgraf Milano - Signed by Codognato
Exceptional and authentic vintage promotional tin lithographed sign produced by the historic Metalgraf D.M. Milano plant, dating from the 1930s (matrix no. 43204).
The sign reproduces the iconic advertising artwork of the “Boy on a Bicycle” originally conceived in 1915 by the renowned poster designer and illustrator Plinio Codognato (1878-1940) for Pirelli tires.
The subject is characterized by the dynamic contrast between the glossy black background and the tricolor details of the child’s clothing. In the upper left corner, the authentic artist’s signature impressed in lithography is clearly visible.
On the lower left edge the precious historic marks are perfectly legible:
* "METALGRAF D.M. MILANO 43204" (prestigious Milanese manufactory of the early twentieth century)
* "Abbonamento al Bollo - Milano"
* "7016/1930" with the official authorization from the Questura of Milan dated 10/6/1930 and the references to the Public Security laws of the Kingdom of Italy.
A museum piece of Italian industrial design, must‑have for collectors of automobilia, historic cycling, and vintage signage.
* Manufacturer: Metalgraf D.M. Milano (original mark on the edge)
* Year of production: Circa 1930
* Design: Plinio Codognato (signed in the upper left)
* Material: Lithographed tinplate of the era
* Dimensions: 33 cm (Height) x 26 cm (Width)
* Condition: Excellent state of preservation for a tin object of nearly a century. Deep colors, intact graphics, and sharp lettering. Subtle and fascinating signs of age on the edges that certify its absolute originality.
Details
Type
Manifesto
Number of objects
1
Year
1924
Brand
Pirelli
Condition
Very good
Width
28 cm
Height
36 cm
Authenticity
Original/official
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