Seguin - Sign - Celluloid

06
days
01
hour
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Current bid
€ 2
No reserve price
Ashley Calvert
Expert
Selected by Ashley Calvert

He has 15 years of experience trading 20th century glass and antiques.

Estimate  € 140 - € 210
NL
€2

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Original vintage advertising board for Nain d'Alsace beer, designed by Seguin in the 1950s–1960s, made of celluloid, measuring 40 by 42 cm, with small signs of age and stains, corner broken at bottom-left and scratches on the plexiglass, and with holes at the top for hanging.

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Description from the seller

Original vintage advertising board for Nain d'Alsace (Fine Beers from Saint-Quentin), designed by the artist Seguin around 1950–1960.
The poster shows an atmospheric mid-century illustration with a copper brewing kettle, a glass of beer with a rich foamy head and a smiling woman.
In the 1950s and 1960s, French breweries sometimes reproduced their iconic paper posters on thin, glossy plates of plexiglass or celluloid.
These boards were intended for heavy use in and around cafes and bistros. The material protected the image against moisture, smoke and dirt, causing the colors to still look very fresh and vibrant decades later. At the top there are holes to hang the board directly on the wall or behind the bar with a cord.
40 x 42 cm
Defects: one corner at the bottom left is broken, and the plexiglass has scratches.

Original vintage advertising board for Nain d'Alsace (Fine Beers from Saint-Quentin), designed by the artist Seguin around 1950–1960.
The poster shows an atmospheric mid-century illustration with a copper brewing kettle, a glass of beer with a rich foamy head and a smiling woman.
In the 1950s and 1960s, French breweries sometimes reproduced their iconic paper posters on thin, glossy plates of plexiglass or celluloid.
These boards were intended for heavy use in and around cafes and bistros. The material protected the image against moisture, smoke and dirt, causing the colors to still look very fresh and vibrant decades later. At the top there are holes to hang the board directly on the wall or behind the bar with a cord.
40 x 42 cm
Defects: one corner at the bottom left is broken, and the plexiglass has scratches.

Details

Era
1900-2000
Country of origin
France
Material
Celluloid
Designer/artist/maker
Seguin
Style
Vintage
Condition
Good condition - used with small signs of aging & blemishes
Height
42 cm
Width
40 cm
Depth
0 cm
Autographed by a famous person
No
Estimated period
1950-1960
Qualification
Original/official
BelgiumVerified
211
Objects sold
Private

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