Diesel Jeans Illuminated Store Displays - Early 1980s - Italian Design - Desk lamp - Metal
03
days
05
hours
44
minutes
15
seconds
Current bid
€ 2
No reserve price
Expert
Selected by Ashley Calvert
He has 15 years of experience trading 20th century glass and antiques.
Estimate € 150 - € 180
 | €2 | |
|---|---|---|
 | €1 |
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Pair of Diesel Jeans illuminated store displays from the early 1980s, Italian design, in excellent condition and in working order.
AI-assisted summary
Description from the seller
Pair of Vintage Diesel Jeans Illuminated Store Displays – early 1980s - Italian design
A spectacular and highly collectible pair of early DIESEL Jeans illuminated advertising displays, created as striking promotional pieces for Diesel retail environments.
The large sculptural metal construction combines the iconic raised DIESEL logo with large circular, radiating panels in vivid red, orange, yellow, green and blue.
When illuminated, the translucent colored sections create an exceptional Space Age / Pop Art light effect.
These rare promotional displays are distributed in Italy in the early 1980s, from the formative period of the Diesel brand. A fantastic piece of vintage fashion advertising and an eye-catching collector's display.
Originally a denim specialist, the Italian brand grew in the 90s into a massive global lifestyle empire by deliberately defying conventional fashion trends with ironic marketing, heavily distressed jeans, and gritty industrial styling
Details
Object: Pair of illuminated Diesel Jeans store displays
Brand: DIESEL
Period: Approximately early 1980s; Italian Design
Style: Space Age / Pop Art / Industrial
Material: Painted metal, translucent coloured panels and original porcelain lamp holders
Socket: E14
Bulbs: New Philips 15W bulbs included
Dimensions per lamp: approx. 34 × 33 × 14 cm
Combined weight: approx. 3.25 kg
Electrical: Professionally rewired with on/off switch while retaining the original plugs
Condition
Preloved vintage condition, with authentic age-related wear.. The colorful panels remain vibrant and the original construction and distinctive DIESEL branding are beautifully preserved.
Both identical displays are fully functional.
Unique; nowhere to be found online. An ultra-rare, matched pair of vintage Diesel light boxes direct from a hardcore denimhead’s private collection.
Seller's Story
We are a passionate team of skilled collectors dedicated to sourcing truly unique and rare vintage pieces. On Catawiki, we showcase only our finest finds. Carefully curated, lovingly selected, and offered with the lowest possible shipping rates as a service to our buyers.
Every item is professionally packed the very next day and shipped via registered mail for a safe and reliable delivery.
If you have any questions, please feel free to contact us. We are always happy to help.
Pair of Vintage Diesel Jeans Illuminated Store Displays – early 1980s - Italian design
A spectacular and highly collectible pair of early DIESEL Jeans illuminated advertising displays, created as striking promotional pieces for Diesel retail environments.
The large sculptural metal construction combines the iconic raised DIESEL logo with large circular, radiating panels in vivid red, orange, yellow, green and blue.
When illuminated, the translucent colored sections create an exceptional Space Age / Pop Art light effect.
These rare promotional displays are distributed in Italy in the early 1980s, from the formative period of the Diesel brand. A fantastic piece of vintage fashion advertising and an eye-catching collector's display.
Originally a denim specialist, the Italian brand grew in the 90s into a massive global lifestyle empire by deliberately defying conventional fashion trends with ironic marketing, heavily distressed jeans, and gritty industrial styling
Details
Object: Pair of illuminated Diesel Jeans store displays
Brand: DIESEL
Period: Approximately early 1980s; Italian Design
Style: Space Age / Pop Art / Industrial
Material: Painted metal, translucent coloured panels and original porcelain lamp holders
Socket: E14
Bulbs: New Philips 15W bulbs included
Dimensions per lamp: approx. 34 × 33 × 14 cm
Combined weight: approx. 3.25 kg
Electrical: Professionally rewired with on/off switch while retaining the original plugs
Condition
Preloved vintage condition, with authentic age-related wear.. The colorful panels remain vibrant and the original construction and distinctive DIESEL branding are beautifully preserved.
Both identical displays are fully functional.
Unique; nowhere to be found online. An ultra-rare, matched pair of vintage Diesel light boxes direct from a hardcore denimhead’s private collection.
Seller's Story
We are a passionate team of skilled collectors dedicated to sourcing truly unique and rare vintage pieces. On Catawiki, we showcase only our finest finds. Carefully curated, lovingly selected, and offered with the lowest possible shipping rates as a service to our buyers.
Every item is professionally packed the very next day and shipped via registered mail for a safe and reliable delivery.
If you have any questions, please feel free to contact us. We are always happy to help.
Details
Era
1900-2000
Style subtype
Space Age
Material
Metal
Manufacturer/brand
Diesel Jeans Illuminated Store Displays - Early 1980s - Italian Design
Country of origin
Italy
Style
Design
Condition
Excellent condition: barely used with minimal signs of wear
In working order
Yes
Height
34 cm
Width
33 cm
Depth
14 cm
Weight
3.25 kg
Estimated period
1980-1990
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