The Coca Cola Company - Coca-Cola advertising signs - Advertising sign (3) - enamelled

05
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The Coca-Cola Company official three-piece set of lithographed tin Coca-Cola advertising panels, each 50 x 30 cm, dating from 2008, in good used condition with minor signs of age.

AI-assisted summary

Description from the seller

To auction a coordinated lot consisting of a complete set of 3 official metal advertising signs (tinplate) from Coca‑Cola, dating to the famous international promotional campaign of 2008 "Live the Coca‑Cola Side of Life" (Italian adaptation of the global campaign "The Coke Side of Life").

The graphics present an extraordinary and iconic visual impact: at the center dominates the classic glass contour bottle, surrounded by explosions of psychedelic colors and pop elements. Around the bottle interact the cute and quirky 3D animated characters born for the historic TV spots of the "Happiness Factory" (La Fabbrica della Felicità).

The entire creative concept and visual style of this successful campaign were coordinated by the renowned agency Wieden+Kennedy in collaboration with the award-winning digital animation studio Psyop.

Technical Specifications
• Producer: The Coca-Cola Company (Official licensed product)
• Year: 2008
• Material: Tin / lithographed tinplate
• Dimensions: 50 x 30 cm (each sign).
. (text in Italian)
• Mounting: 4 pre-drilled holes in the corners for easy wall mounting

The signs are in overall good condition with colors still vivid and bright, ideal for display. Structure perfectly straight and not warped. Mild and normal signs of aging due to storage are noted, including some superficial scratches on the surface: please carefully review the detailed photo gallery to verify the exact condition of the objects.

A perfect triptych as an element of mid-century modern, memorabilia, and industrial design, ideal for decorating the walls of taverns, garages, bars, vintage-style kitchens, or to enrich a Coca‑Cola themed collection.

Seller's Story

For over 20 years, I have dedicated myself passionately to the search for and trading of special, rare, curious objects from any era. Every piece I select has something that catches my attention: it can be the shape, the story, the unusual aspect, or simply that detail that makes it unique. I am always searching for objects that speak, that tell something to those who know how to listen. I choose them carefully, photograph them honestly, and describe them as accurately as possible. Selling on this Catawiki to share this passion with those who, like me, love to surround themselves with things with a soul.
Translated by Google Translate

To auction a coordinated lot consisting of a complete set of 3 official metal advertising signs (tinplate) from Coca‑Cola, dating to the famous international promotional campaign of 2008 "Live the Coca‑Cola Side of Life" (Italian adaptation of the global campaign "The Coke Side of Life").

The graphics present an extraordinary and iconic visual impact: at the center dominates the classic glass contour bottle, surrounded by explosions of psychedelic colors and pop elements. Around the bottle interact the cute and quirky 3D animated characters born for the historic TV spots of the "Happiness Factory" (La Fabbrica della Felicità).

The entire creative concept and visual style of this successful campaign were coordinated by the renowned agency Wieden+Kennedy in collaboration with the award-winning digital animation studio Psyop.

Technical Specifications
• Producer: The Coca-Cola Company (Official licensed product)
• Year: 2008
• Material: Tin / lithographed tinplate
• Dimensions: 50 x 30 cm (each sign).
. (text in Italian)
• Mounting: 4 pre-drilled holes in the corners for easy wall mounting

The signs are in overall good condition with colors still vivid and bright, ideal for display. Structure perfectly straight and not warped. Mild and normal signs of aging due to storage are noted, including some superficial scratches on the surface: please carefully review the detailed photo gallery to verify the exact condition of the objects.

A perfect triptych as an element of mid-century modern, memorabilia, and industrial design, ideal for decorating the walls of taverns, garages, bars, vintage-style kitchens, or to enrich a Coca‑Cola themed collection.

Seller's Story

For over 20 years, I have dedicated myself passionately to the search for and trading of special, rare, curious objects from any era. Every piece I select has something that catches my attention: it can be the shape, the story, the unusual aspect, or simply that detail that makes it unique. I am always searching for objects that speak, that tell something to those who know how to listen. I choose them carefully, photograph them honestly, and describe them as accurately as possible. Selling on this Catawiki to share this passion with those who, like me, love to surround themselves with things with a soul.
Translated by Google Translate

Details

Era
1900-2000
Iron type
enamelled
Number of objects
3
Title
Coca-Cola advertising signs
Country of origin
Italy
Material
Iron
Manufacturer/brand
The Coca Cola Company
Style
Industrial
Condition
Good condition - used with small signs of aging & blemishes
Height
50 cm
Width
30 cm
Depth
0.5 cm
Autographed by a famous person
No
Estimated period
2006-2008
Qualification
Original/official
ItalyVerified
856
Objects sold
100%
protop

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