Coca-Cola - Lunch refreshed - coca cola - Advertising sign - masonite

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Coca-Cola, designed by Coca-Cola, a masonite advertising sign in vintage style, a reproduction of the 1949 "Lunch Refreshed" campaign, in good used condition with minor signs of aging.

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Description from the seller

Vintage Coca-Cola Advertising Masonite Sign 1949 "Lunch Refreshed"

Product Description

The graphic, with a distinctly retro vibe and in a pin-up style, depicts a smiling blonde waitress serving a tray with finger sandwiches and three historic Coca-Cola glass bottles in the classic Contour shape. On the left is the official trademark registration wording ("Coca-Cola is the mark...").
A piece of American advertising design history, perfect for collectors of the genre, for decorating taverns, vintage-style kitchens, bars, diners, or commercial premises.

Technical Data and Details

• Brand: Coca-Cola
• Subject: Campaign "Lunch Refreshed"
• Material: Vintage pressed masonite board (horizontal display/window version)
• Language on the side: Italian (indicates the official distribution or period-accurate adaptation for the Italian market)

Aesthetic Condition

• Condition: Authentic vintage condition.
• Details: The board shows the normal and fascinating signs of age that attest to its authenticity. Minor wear and small chips are visible along the edges and corners (as in the photos), but the main colors of the graphics and the central subject remain vivid, legible, and visually impactful. It has never been restored to preserve its original patina.

Vintage Coca-Cola Advertising Masonite Sign 1949 "Lunch Refreshed"

Product Description

The graphic, with a distinctly retro vibe and in a pin-up style, depicts a smiling blonde waitress serving a tray with finger sandwiches and three historic Coca-Cola glass bottles in the classic Contour shape. On the left is the official trademark registration wording ("Coca-Cola is the mark...").
A piece of American advertising design history, perfect for collectors of the genre, for decorating taverns, vintage-style kitchens, bars, diners, or commercial premises.

Technical Data and Details

• Brand: Coca-Cola
• Subject: Campaign "Lunch Refreshed"
• Material: Vintage pressed masonite board (horizontal display/window version)
• Language on the side: Italian (indicates the official distribution or period-accurate adaptation for the Italian market)

Aesthetic Condition

• Condition: Authentic vintage condition.
• Details: The board shows the normal and fascinating signs of age that attest to its authenticity. Minor wear and small chips are visible along the edges and corners (as in the photos), but the main colors of the graphics and the central subject remain vivid, legible, and visually impactful. It has never been restored to preserve its original patina.

Details

Era
After 2000
Specific region of origin
Roma
Number of objects
1
Title
Lunch refreshed
Country of origin
Italy
Material
masonite
Designer/artist/maker
coca cola
Manufacturer/brand
Coca-Cola
Style
Vintage
Colour
Green, Multicolour, Red, White, Yellow
Condition
Good condition - used with small signs of aging & blemishes
Height
40 cm
Width
79 cm
Depth
1 cm
Estimated period
2000-2010
Autographed by a famous person
No
Qualification
Reproduction/replica
ItalyVerified
371
Objects sold
95.65%
Private

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