AMA • Lücid - Choco Crack

AMA • Lücid - "CHOCO CRACK" - 2/20

A work that is both decorative and impactful, making you smile while inviting reflection.
Add a touch of humor and nostalgia to your collection with this piece by Lücid, an essential French artist in the contemporary Pop Art scene.

This framed artwork skillfully blends vintage aesthetics with a nod to consumer society. At the center, an illustration from small ancient books evokes childhood innocence, while a mini jar of Nutella, a tangible volume element, reveals the first 'addiction' of an entire generation.
A blend of tenderness and irony typical of Lücid, who revisits our memories through the prism of humor and the détournement of cult brands.

Signed, numbered work delivered with certificate of authenticity.
Black frame, artisanal craftsmanship, and careful finishes.
Limited edition – an original piece perfect for Pop art lovers and quirky object enthusiasts.


Who is Lücid?

Born in the late 1970s, Lücid is a French artist whose path initially took her through education before diverging into creation, as an instinctive reaction to a frustration with the 'soup' served at all levels of our society.
His work, both tender and corrosive, explores our relationship with consumption, image, and the invisible conditioning that results from them. By blending the new and the old, Lücid subverts the codes of pop art to reveal what our education has taught us not to see.
Her creations can feature iconic brands such as Heineken, Nutella, Tinder, or Instagram, symbols of our modern dependencies and the intrusive presence of advertising in our lives. Through this play of contrasts between childhood innocence and consumer culture, the artist questions our collective unconscious and our relationship to norms.
Inspired by figures like Banksy, Andy Warhol, JR, Keith Haring, Shepard Fairey (Obey), Roy Lichtenstein, Barbara Kruger, or Invader, Lücid advocates for accessible, engaged, and irreverent art.
His works are triggers for debates, mirrors of our time, and sometimes small aesthetic electroshocks in an ultra-formatted world.


Who is AMA?

Born from the fusion of talents of French artist friends, the AMA collective takes you into its universe blending vibrant colors and diverse materials.
Sculptures, paintings, and installations, the collective passionately employs a multitude of techniques to bring its works to life.

The AMA collective mainly draws its inspiration from the world around it, but also through currents of renowned artists such as Banksy, Keith Haring, Koons, Orlinski, Takashi, Fred Allart, Shepard Fairey, Warhol, Yayoi Kusama, Richard Hamilton, Jean-Michel Basquiat, Alec Monopoly, KAWS, Pantone, Mr. Brainwash, Blek le Rat, to name just a few.

Whether for a gift, a keepsake, or your personal collection of contemporary art, you will easily find your favorite piece thanks to the diversity of our works. Indeed, AMA pursues its passion for urban art through street art and pop art creations (limited edition or not), covering a wide range of themes such as cryptocurrencies (bitcoin, ethereum), the dollar, money, gold, wealth, the sex industry, drug abuse, luxury and haute couture brands, the world of comics and video games, the pharmaceutical industry and medications, recycling and upcycling, as well as products from the agro-food and fashion industries (sports, sneakers...).

Brands guide our choices and often our lives without us realizing it. Aware of this impact, AMA likes to playfully reinterpret labels such as Louis Vuitton (LV), Chanel, Dior, Hermès, Prada, Gucci, Rolex, Yves Saint Laurent (YSL), Supreme, Obey, Ferrari, Lamborghini, Porsche, Bugatti, AMG, Mercedes, Nike (Air Jordan), Adidas (Stan Smith), Coca-Cola, Pepsi, Marvel and Avengers (Batman, Joker, Superman...), Disney (Mickey, Scrooge...), Nintendo, Sega, Tintin, Lego, Pokemon, Vans, and many others.


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