Alberto Bianchi (1882-1969) - La gitana

Suggestive work by the painter Alberto Bianchi. Rimini 1882 - Milan 1969, painted with pastel technique on paper in good condition.
The work measures 56.5cm x 46cm.
The frame is original from the period and has its original protective glass.
Grandson of the painter Mosè Bianchi, he began his activity in Rome and continued it in Milan, focusing particularly on illustrating newspapers and magazines ('Corriere dei Piccoli', 'La Lettura', 'Il Secolo Illustrato'). In the 1930s, he created some advertising sketches: in 1933, he produced his most famous poster promoting the Fiat Ardita, featuring an image of a girl at the wheel with attire and pose reflecting fascist fashion.
Painter, illustrator, poster designer. Son and grandson of artists: his mother, Anita Sangiorgi, was the founder of the renowned 'Bottega riminese degli arazzi' and the 'Scuola di ricamo Sangiorgi,' highly appreciated throughout Italy, following the footsteps of Aemilia Ars; his uncle was the famous painter Mosè Bianchi. After studying at the Accademia di Belle Arti in Rome, where he was a student of Antonio Mancini, he distinguished himself with his portraits characterized by quick, nervous strokes (famous ones include those of Gina Lollobrigida and some members of the House of Savoy: but the portrait of the writer Ferruccio Luppis, for whom he illustrated La ruota, is also notable). He also engaged in fresco decorations, working both in Italy and abroad (notably at the theater of King Fuad in Egypt). Very active as an illustrator, he collaborated with numerous newspapers including 'Numero,' 'Lidel,' 'Novella,' 'Il Secolo Illustrato,' 'La Lettura,' 'Il Secolo XX,' and 'Il Corriere.'
He created illustrations for 'dei Piccoli,' 'Il Milione,' and 'Guerrin Meschino' for several years, featuring unmistakable images of elegant and mischievous women. He produced numerous cover illustrations for books, including those of the Mondadori 'romanzi della rosa' and 'della palma,' as well as an edition of 'The Adventures of Pinocchio' (1942). He made various sketches for successful series of illustrated postcards, characterized by the elegant and frivolous taste of high society, of which he was an avid participant. A successful poster artist, among his most famous posters are those for Fiat 'Ardita' and 'Ballila' from 1936, for Omsa stockings, for the advertising of the Cassa di Risparmio delle Province Lombarde, and for the Rimini beach. Despite his frequent travels abroad and his involvement in the elegant Milanese and Roman artistic and social circles, his visits to Rimini were frequent and consistent, both for nearly monthly visits to his mother and for the emotional bond he wished to maintain with the lively local artistic environment. A friend of Luigi Pasquini, who led the Rimini artistic salon from the 1930s, he collaborated on the summer newspapers he directed: 'Rimini the most beautiful beach in the world' (1925-1926), 'Rimini, beach smiles' (1930), Rimini (1931). He also illustrated the Rimini seaside news sheet 'Gazzettino Azzurro' with his caricatures. His painting 'Lovers' was highlighted among the best Italian painters alongside Vittorio Pardo and Gaetano Previati in a popular referendum held during the 'First National Exhibition of Fine Arts' in Rimini in 1929. The only solo exhibition held in his hometown was in 1948. His posters, characterized by the extreme simplification of lettering—often reduced to just the product or client's name—rely entirely on the image and the gestural expressiveness of the characters, who dominate always, across the entire field.
Origin of the collection from a private Italian collection.
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