Marc Jacobs - Marc Jacobs - Marc Jacobs – Boutique Advertising Display - 2010s

Lot consisting of two original Marc Jacobs advertising displays used in optical boutique stores to promote the brand's sunglasses.

This is authentic in-store advertising material, distributed by Safilo S.p.A. around 2010–2011. They are not decorative reprints but professional panels used for display in boutiques and windows.

Both displays have Safilo ownership markings on the back and the campaign identification codes.

The two subjects feature editorial photographs with strong visual impact typical of Marc Jacobs campaigns from that period.

Details

Brand: Marc Jacobs
Distribution: Safilo S.p.A.
Type: in-store advertising displays
Period: around 2010–2011
Material: professional rigid panel
Dimensions
Display 1: about 70 × 50 cm
Display 2: about 62 × 44 cm
Condition
Good overall condition considering use as in-store material.
The back panel has never been opened or used. There are light surface pinpricks mainly along the lighter edges and to a lesser extent also on the front, as well as small corner imperfections, consistent with the age and storage of the material.
The conditions are visible in the photographs.
Notes
Original visual communication items from the Marc Jacobs house, ideal for collectors of fashion advertising, interior design or boutique and concept store furnishings.
Careful shipping with protective packaging.

Original boutique advertising material from the Marc Jacobs eyewear campaign distributed by Safilo, representative of early 2010s fashion visual communication.