Carlotta Cardana - Couple Mod

Carlotta Carnada
"Mod Couple at Home in London" (Series Modern Couples)
Limited and numbered copy 1/25
60x42 cm

MODERN COUPLES
Modern Couples started as a project about couples who belong to the Mod scene, a subculture that originated in Britain in the very late fifties. At the time, young people started expressing themselves through clothes and music, challenging the morality of conservative post-war society. The subculture is still thriving today and Mod aesthetics are still very much in opposition to today’s mainstream society. These are people who live and breathe fashion and music half a century old and, unlike other subcultures associated with youth rebellion, they strive for maximum elegance and formality.

As the project grew, I became more interested in looking at how people construct their individual identity within a romantic relationship and started photographing couples who aren’t necessarily “mod”. Through their body language and the way they present themselves at the camera, I’m looking for clues about the dynamics and power balance within each couple. The couples chose what to wear and where to be photographed. The world depicted in the pictures is entirely the world they have created for themselves.