UMBERTO DI LAZZARO - Ala Littoria S.A. Roma / Ristampa Edizioni del Borghese anni '70 - LINEA DELL'IMPERO ALA LITTORIA S.A. ROMA-ASMARA-ADDIS ABEBA-MOGADISCIO - Aviazione Imperiale 1936 - - 1930s

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Current bid
€ 35
Reserve price not met
Juan Antonio Rodríguez
Expert
Selected by Juan Antonio Rodríguez

Eight years experience valuing posters, previously valuer at Balclis, Barcelona.

Estimate  € 170 - € 200
IT
€35
IT
€1

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Description from the seller

ALA LITTORIA S.A. ROMA - EMPEROR LINE ROMA-ASMARA-ADDIS ABABA-MOGADISHU - Aviation Manifesto 1935/36 - Historical 1970s Reprint 50x35 cm

- CONDITIONS:
Condition B (Good) - 6.5/10. Historical 1970s reprint on glossy stock, NOT a modern newspaper-seller reprint. Central cross crease from original storage, clearly visible in photos and typical of these posters. Art Deco colors vivid, teal and ochre still intense. No tears, no holes, no restoration, no writing. Corners intact. Slight and uniform yellowing of the white printing edge, compatible with 50 years of age. Clean white back. See high-resolution photos, they are an integral part of the description.

- ORIGIN:
Original poster from 1935/36 designed by graphic artist Umberto Di Lazzaro for ALA LITTORIA S.A. - flag carrier of the Kingdom of Italy, commissioned by the Ministry of the Air to promote the LINE OF THE EMPIRE, the world's longest air route at the time: Rome - Asmara - Addis Ababa - Mogadishu, established after the proclamation of the Empire of AOI. Depicts the Savoia Marchetti S.73 tri-motor flying over a dromedary. Icon of aeronautical Futurism and Italian colonialism. This is the prestigious and sought-after HISTORICAL REPRINT from the 1970s in the

ALA LITTORIA S.A. ROMA - EMPEROR LINE ROMA-ASMARA-ADDIS ABABA-MOGADISHU - Aviation Manifesto 1935/36 - Historical 1970s Reprint 50x35 cm

- CONDITIONS:
Condition B (Good) - 6.5/10. Historical 1970s reprint on glossy stock, NOT a modern newspaper-seller reprint. Central cross crease from original storage, clearly visible in photos and typical of these posters. Art Deco colors vivid, teal and ochre still intense. No tears, no holes, no restoration, no writing. Corners intact. Slight and uniform yellowing of the white printing edge, compatible with 50 years of age. Clean white back. See high-resolution photos, they are an integral part of the description.

- ORIGIN:
Original poster from 1935/36 designed by graphic artist Umberto Di Lazzaro for ALA LITTORIA S.A. - flag carrier of the Kingdom of Italy, commissioned by the Ministry of the Air to promote the LINE OF THE EMPIRE, the world's longest air route at the time: Rome - Asmara - Addis Ababa - Mogadishu, established after the proclamation of the Empire of AOI. Depicts the Savoia Marchetti S.73 tri-motor flying over a dromedary. Icon of aeronautical Futurism and Italian colonialism. This is the prestigious and sought-after HISTORICAL REPRINT from the 1970s in the

Details

Era
1900-2000
Designer/artist
UMBERTO DI LAZZARO
Manufacturer/brand
Ala Littoria S.A. Roma / Ristampa Edizioni del Borghese anni '70
Specific region of origin
Roma
Poster title
LINEA DELL'IMPERO ALA LITTORIA S.A. ROMA-ASMARA-ADDIS ABEBA-MOGADISCIO - Aviazione Imperiale 1936 -
Subject
Travel, Advertising, Africa, Aviation, Colonial history, Graphic design, Propaganda (military)
Estimated period
1930s
Country of origin
Italy
Condition
B+ (good - small imperfections)
Number of objects
1
Height
50 cm
Width
35 cm
Autographed by a famous person
No
ItalyVerified
Private

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