Martini & Rossi – Vermouth Martini Rosso - Mirror - Glass, Wood - Advertising signboard

Advertising mirror for the famous Italian brand Martini & Rossi, dating roughly from 1970–1980, characterized by a splendid polychrome graphic inspired by history, rich in decorative details, heraldic crests, international flags, commemorative medals, allegorical figures and refined floral motifs.

The composition is dominated by the large red inscription MARTINI, accompanied by the historic markings "Vermouth Vino", "Martini Rosso Ltd London" and references to the Pessione plant, Turin, Italy, recalling the long tradition and international prestige of the brand. It follows the fascinating style of the old Martini labels and promotional illustrations, a testament to the rich graphic tradition of the brand.

The mirror is in good aesthetic condition, with writings, drawings, images and decorations perfectly legible, well defined and characterized by vivid and bright colors, which retain the charm of the advertising composition. Visible halos, small stains, opacifications and superficial alterations are present, especially along the edges (as visible in the photos), compatible with the aging of the object.
The red frame shows some slight signs of time and use, as visible in the photos, which do not compromise its aesthetics and in fact give it a pleasant vintage character.

A decorative object of great visual impact, ideal for collectors of vintage advertising, Martini enthusiasts, lovers of mid-century modern and memorabilia related to the world of spirits and vermouth. Also perfect as a refined furnishing complement for bars, wine shops, bistros, pubs, restaurants, taverns, venues with a retro taste, or home environments furnished in vintage, classic or industrial styles.

Mirror dimensions including the frame: 30 cm wide, 40 cm high, 1 cm deep. Weight 700 grams.