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Nicolas Charara

During the 1950s, Ford's Australian sales were faltering due to the popularity of the Holden, which did not have an effective competitor. Ford assembled the British Zephyr and its Consul and Zodiac derivatives. However, while these cars were moderately successful and had a good reputation, Ford could not match Holden's price, so sales suffered. One of the reasons for the price difference was the higher cost of imported parts, which were subject to an import tariff. Ford also assembled Canadian-sourced Ford V8 models, but these cars were in a higher price category, putting them out of reach of the average buyer.

Hence, Ford decided to commence local production of a Holden challenger. Initially, they intended to produce the Zephyr, Consul, and Zodiac, using expensive dies they would need to purchase from Ford of Britain. However, during a visit to Ford headquarters in Detroit in 1958, they were shown the new Falcon, which was being prepared for its United States launch. Immediately, the executives were attracted to the new car- it was about the same size as Holden, but it was low, long, wide and modern. The width allowed it to accommodate six people, and a two-speed automatic transmission was available. Besides all this, Ford Australia felt they had more experience building North American cars. Hence, they decided to make Falcon their new Australian car. In 1959, Ford built a factory at Campbellfield, a suburb of Melbourne, for local production of the North American Ford Falcon. The factory was designed in Canada, and had a roof that would facilitate dispersal of snow, notwithstanding the fact that snow does not usually fall in Melbourne.


The model is mint without original box buth comes with a Triple 9 Showcase.


We send the parcels always with tracking code and insurance.


Very good - Without original box but with showcase

Sunstar - 1:18 - Ford - Falcon Cabrio 1963 Red

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Scale

1:18

1:43

1:64

1:24

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Sunstar - 1:18 - Ford - Falcon Cabrio 1963 Red

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