No. 100037364

Sold
Gildemann Cigars - 1920s Perpetual Calendar - Advertising sign - Tin
Final bid
€ 124
2 days ago

Gildemann Cigars - 1920s Perpetual Calendar - Advertising sign - Tin

Gildemann Cigarren – Rare Perpetual Calendar Advertising Plaque, Germany, 1920s A highly evocative and historically significant German cigar advertising plaque from the 1920s, produced for Gildemann Ltd. Cigarren. This striking piece combines graphic advertising with a mechanical perpetual calendar, a format commonly used in tobacconists and cafés during the Weimar period. The design features the iconic Gilde Mann figure, trumpet raised, rendered in bold early-20th-century commercial graphics. The applied cigar motif and the framed calendar windows for weekday, date, and month add depth and visual interest, making this a true wall-mounted display object rather than a simple sign. Gildemann was a cigar brand associated with Gildemann Ltd., a company active in Germany during the interwar period. Archival references indicate that Gildemann supplied a special production run of cigars commissioned for Reichsmarschall Hermann Göring, bearing the designation “Sonderanfertigung (custom made for)Reichsmarschall Hermann Göring,” together with his initials and personal coat of arms. This places the brand within the broader framework of high-pro file political patronage in pre-war Germany. Unlike long-standing cigar houses such as Dannemann or J.C. Newman, the Gildemann name largely disappeared after World War II, suggesting that the company did not continue in any significant commercial form in the post-war era. As a result, original Gilde Mann advertising material has become increasingly scarce. Period: 1920s, Germany Materials and construction Printed and lacquered metal plate Applied calendar mechanism with interchangeable day, date, and month elements Original metal frame and rear hanging slot Dimensions Approx. 33.5 x 24.5 x 3.5 cm (h x w x d) Condition: Very good 100+ years vintage condition with authentic age-related wear. Minor scratches, small losses to the surface finish, and oxidation visible to the rear, all consistent with original commercial use. These traces contribute to the piece’s originality and historical character. The calendar elements moves more or less freely and display correctly. For display purposes only. An exceptional piece for collectors of early 20th-century advertising, tobacco memorabilia, or Weimar-era design. Equally suitable as a decorative wall object in an interior with an industrial, historical, or curated vintage aesthetic. Carefully packed and shipped with professional protective materials. Dispatch within one working day via registered and insured shipping.

No. 100037364

Sold
Gildemann Cigars - 1920s Perpetual Calendar - Advertising sign - Tin

Gildemann Cigars - 1920s Perpetual Calendar - Advertising sign - Tin

Gildemann Cigarren – Rare Perpetual Calendar Advertising Plaque, Germany, 1920s

A highly evocative and historically significant German cigar advertising plaque from the 1920s, produced for Gildemann Ltd. Cigarren. This striking piece combines graphic advertising with a mechanical perpetual calendar, a format commonly used in tobacconists and cafés during the Weimar period.

The design features the iconic Gilde Mann figure, trumpet raised, rendered in bold early-20th-century commercial graphics. The applied cigar motif and the framed calendar windows for weekday, date, and month add depth and visual interest, making this a true wall-mounted display object rather than a simple sign.

Gildemann was a cigar brand associated with Gildemann Ltd., a company active in Germany during the interwar period. Archival references indicate that Gildemann supplied a special production run of cigars commissioned for Reichsmarschall Hermann Göring, bearing the designation “Sonderanfertigung (custom made for)Reichsmarschall Hermann Göring,” together with his initials and personal coat of arms. This places the brand within the broader framework of high-pro file political patronage in pre-war Germany.

Unlike long-standing cigar houses such as Dannemann or J.C. Newman, the Gildemann name largely disappeared after World War II, suggesting that the company did not continue in any significant commercial form in the post-war era. As a result, original Gilde Mann advertising material has become increasingly scarce.

Period: 1920s, Germany
Materials and construction
Printed and lacquered metal plate
Applied calendar mechanism with interchangeable day, date, and month elements
Original metal frame and rear hanging slot

Dimensions
Approx. 33.5 x 24.5 x 3.5 cm (h x w x d)
Condition: Very good 100+ years vintage condition with authentic age-related wear. Minor scratches, small losses to the surface finish, and oxidation visible to the rear, all consistent with original commercial use. These traces contribute to the piece’s originality and historical character. The calendar elements moves more or less freely and display correctly. For display purposes only.

An exceptional piece for collectors of early 20th-century advertising, tobacco memorabilia, or Weimar-era design. Equally suitable as a decorative wall object in an interior with an industrial, historical, or curated vintage aesthetic.

Carefully packed and shipped with professional protective materials. Dispatch within one working day via registered and insured shipping.

Final bid
€ 124
Christian Plat
Expert
Estimate  € 130 - € 200

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