Now available at auction from Second Vintage This Longines Dress Watch from the late 1970s is a remarkable example of the brand's elegant design language during this era. Featuring a distinctive cushion-shaped case and a sophisticated vertically brushed dial, this timepiece offers a unique aesthetic that distinguishes it from traditional round dress watches. Powered by the high-beat Caliber 6952 manual wind movement, it represents a period where Longines continued to prioritize mechanical excellence. The watch has been preserved in stunning condition, making it a highly collectible piece for enthusiasts of vintage square-form horology. Brand: Longines Reference Number: 1061 Serial Number: 53857024 Movement: Manual Wind Caliber 6952 Dial: Champagne Vertical Brushed Case Size: 31.5 mm (excluding the crown) Case Material: Gold Plated and Stainless Steel Production Year: 1978 Condition: Stunning vintage condition, exceptionally well-preserved with vibrant gold plating, a virtually flawless dial, and strong case definition. All elements remain sharp and crisp, and the watch is running between -9 and -11 seconds per day with healthy amplitude per timegrapher results—delivering both collectibility and reliable vintage performance. Dial and Hands The dial features a magnificent champagne tone with a distinct vertical brushed texture that catches the light beautifully. It is adorned with applied gold and black baton hour markers which match the slender stick hands perfectly. A date aperture is positioned at 3 o'clock. The applied Longines winged hourglass logo at 12 o'clock adds a touch of depth and luxury. The text remains crisp and the dial surface is exceptionally clean, free from noticeable spotting or aging. Case and Crystal The cushion-shaped case is finished in gold plate with a stainless steel caseback. The case retains sharp definition on the edges and lugs, showing minimal signs of wear. The original signed Longines crown is present and crisp. The acrylic crystal is clear and provides an unobstructed view of the dial. The overall presentation on the wrist is larger than the dimensions suggest due to the square architecture of the case. Movement Driving this watch is the respected Longines Caliber 6952 manual wind movement. This 17-jewel mechanism is a high-frequency movement operating at 28,800 vibrations per hour, known for its precision and reliability. The movement is clean and aesthetically pleasing. Timegrapher testing shows the watch running between -9 and -11 seconds per day with strong amplitude, which indicates healthy movement performance. Strap The watch is fitted with a vintage-style brown leather strap featuring a textured pattern. It is complemented by a gold-tone pin buckle that suits the classic character of the watch. The leather is supple and ready for immediate wear. Condition This timepiece is in stunning vintage condition. The gold plating remains vibrant with a warm luster, showcasing excellent preservation rarely seen in watches of this age. The dial retains its original factory brilliance with no notable imperfections. The caseback markings and reference numbers are crisp, indicating the watch has seen very careful use. Overall, it offers a remarkable blend of originality, condition, and visual appeal, ready for both daily enjoyment and sophisticated gatherings. Dimensions The case measures 31.5 mm in width excluding the crown. While this is a classic mid-size dimension, the square shape gives it significant wrist presence, wearing more like a 34mm round watch. The lug-to-lug length ensures a comfortable fit on a variety of wrist sizes. Remarks This Longines is a fantastic representation of late 1970s dress watch design. The combination of the vertically brushed dial and the cushion case creates a look that is both retro and timelessly elegant. It is a sophisticated choice for the collector who values condition and distinct design. History Longines has been a pillar of the Swiss watch industry since 1832. By the late 1970s, the company was producing some of its most interesting mechanical calibers just before the quartz crisis fully took hold. The Caliber 6952 inside this watch is a testament to Longines' commitment to high-beat mechanical precision during a transitional era in watchmaking history. Payment and Shipping Payment must be completed within 1–3 days after purchase. Your watch will be professionally and very securely packaged, and shipped with tracking and insurance for your peace of mind. We ship via fast express service, with typical delivery in 1–4 business days (destination dependent). Please review all photos carefully before bidding. We strive to photograph each watch from multiple angles for the most accurate representation. The photos form an important part of the description. As with all vintage watches, water resistance is not guaranteed. The watch will be delivered in fully functional, working condition. If you have any questions, feel free to contact us after the auction ends. / Second Vintage SKU: LON-LXX-0006