J. Barguñó - Sidra Champagne El Gaitero - 1920s

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Juan Antonio Rodríguez
Expert
Selected by Juan Antonio Rodríguez

Eight years experience valuing posters, previously valuer at Balclis, Barcelona.

Estimate  € 350 - € 400
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Description from the seller

Classic advertising poster for the famous Asturian brand Sidra El Gaitero, produced by Valle, Ballina y Fernández in Villaviciosa, Asturias.

Details of the Poster
• Brand: Champagne cider "El Gaitero" from the company Valle, Ballina y Fernández S.A.
• Scene: It represents the brand's classic contrast: Asturian tradition (the man dressed as a bagpiper) offering the product to high society (the elegant couple in the drawing room).
• Style: It is a blend of costumbrismo and late Art Deco, typical of the campaigns that "El Gaitero" launched in the 1920s and 1930s to position cider as a luxury beverage.
Historical value:
This poster is highly valued by collectors because it helped cement the slogan 'famous around the world.' The quality of the color and the detail in the textures (such as the bottle’s shine) are the hallmark of Barguñó’s workshop.

Classic advertising poster for the famous Asturian brand Sidra El Gaitero, produced by Valle, Ballina y Fernández in Villaviciosa, Asturias.

Details of the Poster
• Brand: Champagne cider "El Gaitero" from the company Valle, Ballina y Fernández S.A.
• Scene: It represents the brand's classic contrast: Asturian tradition (the man dressed as a bagpiper) offering the product to high society (the elegant couple in the drawing room).
• Style: It is a blend of costumbrismo and late Art Deco, typical of the campaigns that "El Gaitero" launched in the 1920s and 1930s to position cider as a luxury beverage.
Historical value:
This poster is highly valued by collectors because it helped cement the slogan 'famous around the world.' The quality of the color and the detail in the textures (such as the bottle’s shine) are the hallmark of Barguñó’s workshop.

Details

Era
1900-2000
Designer/Artist
J. Barguñó
Specific region of origin
Villaviciosa, Asturias
Poster title
Sidra Champagne El Gaitero
Subject
Advertising, Vintage
Estimated Period
1920s
Country of Origin
Spain
Condition
B+ (good - small imperfections)
Nr of items
1
Height
45 cm
Width
25 cm
Autographed by a famous person
Yes
SpainVerified
Private

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