MICHELIN - PNEUMATICI VELO - 1970s





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A Michelin advertising lithograph titled PNEUMATICI VELO, produced in Italy by Arti Grafiche F.lli Bonetti Milano in the late 20th century, in impeccable A condition with dimensions 67 × 48 cm.
Description from the seller
For sale: a magnificent Michelin advertising lithograph produced in Italy by the historic printing house Arti Grafiche F.lli Bonetti of Milan.
This piece features the iconic Bibendum design promoting bicycle tires, an emblem of 20th-century graphic design. The poster comes from old archive stock, which explains its extraordinary state of preservation; it looks freshly printed.
Technical details:
Printer: Arti Grafiche F.lli BONETTI-MILANO
Reference: Mod. 1200 (marked on the lower margin).
Era: Second half of the 20th century (same as the original design from 1959)
Dimensions: 67 x 48 cm.
Support: high-weight paper with a matte finish, of high technical quality.
Condition: Impeccable (A+), no signs of wear, no creases, no holes and with colors fully vibrant.
Shipping: It will be sent with maximum care in a rigid, high-strength cardboard tube to ensure it arrives in its current state.
Shipping to Europe. On islands the shipping price may vary.
For sale: a magnificent Michelin advertising lithograph produced in Italy by the historic printing house Arti Grafiche F.lli Bonetti of Milan.
This piece features the iconic Bibendum design promoting bicycle tires, an emblem of 20th-century graphic design. The poster comes from old archive stock, which explains its extraordinary state of preservation; it looks freshly printed.
Technical details:
Printer: Arti Grafiche F.lli BONETTI-MILANO
Reference: Mod. 1200 (marked on the lower margin).
Era: Second half of the 20th century (same as the original design from 1959)
Dimensions: 67 x 48 cm.
Support: high-weight paper with a matte finish, of high technical quality.
Condition: Impeccable (A+), no signs of wear, no creases, no holes and with colors fully vibrant.
Shipping: It will be sent with maximum care in a rigid, high-strength cardboard tube to ensure it arrives in its current state.
Shipping to Europe. On islands the shipping price may vary.

