Leonetto Cappiello - LE THERMOGÈNE - 1940s

Opens 25 May
Starting bid
€ 1

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Jean-François Ber
Expert
Estimate  € 150 - € 200
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Description from the seller

Poster from 1907, reissued in the late 1940s and printed in Belgium. Designed by Leonetto Cappiello. The design promotes the “Thermogene” heating cushions, a well-known product that was popular from 1906 into the 1960s.

The depiction shows a figure in bright green clothing blowing fire, surrounded by two heating cushions that suggest warmth and comfort. The brown background combined with the yellow typography creates a strong visual contrast. The piece as a whole gives a clear sense of how everyday products at the time were presented in a striking way.

This work is a good example of posters from a period when advertising and the visual arts were closely related. The original hanging battens have been removed, which fits the condition and history of the piece. Suitable for collectors and lovers of vintage posters.

Condition: very good. The poster has never been folded. No notable discoloration or wear.

Professionally mounted on linen.

Poster from 1907, reissued in the late 1940s and printed in Belgium. Designed by Leonetto Cappiello. The design promotes the “Thermogene” heating cushions, a well-known product that was popular from 1906 into the 1960s.

The depiction shows a figure in bright green clothing blowing fire, surrounded by two heating cushions that suggest warmth and comfort. The brown background combined with the yellow typography creates a strong visual contrast. The piece as a whole gives a clear sense of how everyday products at the time were presented in a striking way.

This work is a good example of posters from a period when advertising and the visual arts were closely related. The original hanging battens have been removed, which fits the condition and history of the piece. Suitable for collectors and lovers of vintage posters.

Condition: very good. The poster has never been folded. No notable discoloration or wear.

Professionally mounted on linen.

Details

Era
1900-2000
Designer/artist
Leonetto Cappiello
Poster title
LE THERMOGÈNE
Subject
Advertising, Graphic design, Health
Estimated period
1940s
Country of origin
France
Condition
A (excellent - mint condition)
Number of objects
1
Height
100 cm
Width
75 cm
Autographed by a famous person
No
Sold by
BelgiumVerified
Private

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