MICHELIN - PNEUMATICI VELO - 1970s





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Michelin advertising lithograph poster PNEUMATICI VELO, produced in Italy by Arti Grafiche F.lli Bonetti Milano in the second half of the 20th century, 67 x 48 cm, in excellent condition (A), one item, origin Milan.
Description from the seller
On sale: a magnificent Michelin advertising lithograph produced in Italy by the historic printer Arti Grafiche F.lli Bonetti of Milan.
This piece features the iconic Bibendum design promoting bicycle tires, an emblem of 20th-century graphic design. The poster comes from an old archival stock, which explains its extraordinary condition; it looks freshly printed from the press.
Technical details:
Printer: Arti Grafiche F.lli BONETTI-MILANO
Reference: Mod. 1200 (marked on the lower margin).
Era: Second half of the 20th century (same as the original design from 1959)
Dimensions: 67 x 48 cm.
Support: high‑weight paper with a matte finish, of excellent technical quality.
Condition: Impeccable (A+), no signs of wear, no creases, no holes, and with colors fully vibrant.
Shipping: It will be sent with maximum care in a rigid, high‑strength cardboard tube to ensure it arrives in its current state.
European shipments. On the islands, shipping price may vary.
On sale: a magnificent Michelin advertising lithograph produced in Italy by the historic printer Arti Grafiche F.lli Bonetti of Milan.
This piece features the iconic Bibendum design promoting bicycle tires, an emblem of 20th-century graphic design. The poster comes from an old archival stock, which explains its extraordinary condition; it looks freshly printed from the press.
Technical details:
Printer: Arti Grafiche F.lli BONETTI-MILANO
Reference: Mod. 1200 (marked on the lower margin).
Era: Second half of the 20th century (same as the original design from 1959)
Dimensions: 67 x 48 cm.
Support: high‑weight paper with a matte finish, of excellent technical quality.
Condition: Impeccable (A+), no signs of wear, no creases, no holes, and with colors fully vibrant.
Shipping: It will be sent with maximum care in a rigid, high‑strength cardboard tube to ensure it arrives in its current state.
European shipments. On the islands, shipping price may vary.

