Emidio Adriano - Salsomaggiore Terme - 1980s
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Current bid
€ 3
No reserve price
Expert
Selected by Juan Antonio Rodríguez
Eight years experience valuing posters, previously valuer at Balclis, Barcelona.
Estimate € 150 - € 200
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Description from the seller
Original vintage advertising poster dedicated to the Terme di Salsomaggiore, the famous Italian spa town known for its salsobromoiodic waters.
The image, signed by Italian illustrator Emidio Adriani, reprises the famous ENIT poster from 1947 in a second edition printed in the eighties.
The graphic preserves all the charm of postwar Italian advertising design, with an elegant and highly decorative composition blending Art Deco and Italian modernism.
Poster printed in original offset lithography, not a modern digital reprint.
The poster bears the original references:
“Azienda autonoma di cura – Salsomaggiore – Esente da Bollo – Disciplina Affissioni D.L. 8-11-1947”
Publisher/printer:
S.A. LA PRESSE – Milan
Dimensions:
96.5 × 65.5 cm
Period:
approx. 1980s
(second edition of the original 1947 subject)
Condition:
Excellent overall condition. Very vivid colors and splendid decorative presence.
Any ambient images or mockups present in the listing are solely for illustrative purposes to show the poster’s aesthetic potential in a setting.
The item for sale is the original poster shown in the actual photographs. The frame is not included in the sale.
Provenance:
Italian private collection.
Professional shipping in a rigid high-protection tube with express courier and tracking.
Original vintage advertising poster dedicated to the Terme di Salsomaggiore, the famous Italian spa town known for its salsobromoiodic waters.
The image, signed by Italian illustrator Emidio Adriani, reprises the famous ENIT poster from 1947 in a second edition printed in the eighties.
The graphic preserves all the charm of postwar Italian advertising design, with an elegant and highly decorative composition blending Art Deco and Italian modernism.
Poster printed in original offset lithography, not a modern digital reprint.
The poster bears the original references:
“Azienda autonoma di cura – Salsomaggiore – Esente da Bollo – Disciplina Affissioni D.L. 8-11-1947”
Publisher/printer:
S.A. LA PRESSE – Milan
Dimensions:
96.5 × 65.5 cm
Period:
approx. 1980s
(second edition of the original 1947 subject)
Condition:
Excellent overall condition. Very vivid colors and splendid decorative presence.
Any ambient images or mockups present in the listing are solely for illustrative purposes to show the poster’s aesthetic potential in a setting.
The item for sale is the original poster shown in the actual photographs. The frame is not included in the sale.
Provenance:
Italian private collection.
Professional shipping in a rigid high-protection tube with express courier and tracking.
Details
Era
1900-2000
Designer/artist
Emidio Adriano
Poster title
Salsomaggiore Terme
Estimated period
1980s
Country of origin
Italy
Condition
A (excellent - mint condition)
Height
96.5 cm
Width
65.5 cm
Autographed by a famous person
No
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