Marcel Wanders - Sculpture, Randstad Bike - 8 cm - felt

Since 2018, Marcel Wanders has annually collaborated with Randstad to design a unique bicycle for the company's global employees. This design is a special keepsake that honors the company's commitment to inclusion and equal opportunity. The Randstad bicycle celebrates not only the uniqueness and diversity of the workforce, but also creates a symbol of connection and tradition. Year after year Randstad employees receive a unique bicycle, each made with new materials and a fresh design concept, forming over time a symbolic collection. The bicycle is also a symbol with special significance: for every bicycle gifted to employees, Randstad donates in the name of its workforce to the organization World Bicycle Relief. Each year the bicycle is presented in a new light – carefully crafted and designed with Randstad's core values in mind. The annual Randstad bicycle is delivered in a unique packaging made from innovative materials, complemented by a project brochure developed by our graphic design department. The Randstad bicycle introduced in 2021 was carefully crafted from PET felt, a sustainable material made from recycled plastic bottles. The design of this bicycle stands for Equity. The purple and blue tones symbolize the values 'Openness' as well as 'Listen and Amplify' – two principles deeply rooted in the company. The 2021 edition marks the start of a three-part series that will eventually cover the entire spectrum of colors of the rainbow and represent the values of equity, diversity, and inclusion.