Marcello Dudovich - Borsalino Marca Zenit – Elegante manifesto pubblicitario italiano - 1970s

05
days
09
hours
18
minutes
20
seconds
Starting bid
€ 1
Reserve price not met
Juan Antonio Rodríguez
Expert
Selected by Juan Antonio Rodríguez

Eight years experience valuing posters, previously valuer at Balclis, Barcelona.

Estimate  € 150 - € 200
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Description from the seller

Fascinating advertising poster dedicated to Borsalino Marca Zenit hats, a famous production from Alessandria.

Note: This is a later edition probably from the 1970s.

The artwork reproduces a refined composition by Marcello Dudovich, one of the most important Italian illustrators and poster designers of the twentieth century. The bowler hat, gloves and walking cane, elegantly resting on an armchair, immediately evoke the sophisticated atmosphere of the Belle Époque and the unmistakable style of Italian masculine elegance.

Particularly interesting are the graphics of the lettering “Marca Zenit”, the historic brand of the company and the inscription “G.B. Borsalino fu Lazzaro & C. – Alessandria, Italia”, readable at the bottom.

A decorative print of great impact, ideal for collectors of historical advertising, Borsalino hats, Italian graphics, Art Nouveau, Liberty and vintage posters. Also excellent as a decorative element for shops, tailoring houses, barber shops, professional studios or modern environments with a vintage taste.

!!! Add me to your favorite sellers to discover new arrivals and go see my other auction items !!!

It will be shipped in a rigid tube with tracking DHL/GLS/FED-EX

Note: for shipments outside the EU customs costs are already considered

Fascinating advertising poster dedicated to Borsalino Marca Zenit hats, a famous production from Alessandria.

Note: This is a later edition probably from the 1970s.

The artwork reproduces a refined composition by Marcello Dudovich, one of the most important Italian illustrators and poster designers of the twentieth century. The bowler hat, gloves and walking cane, elegantly resting on an armchair, immediately evoke the sophisticated atmosphere of the Belle Époque and the unmistakable style of Italian masculine elegance.

Particularly interesting are the graphics of the lettering “Marca Zenit”, the historic brand of the company and the inscription “G.B. Borsalino fu Lazzaro & C. – Alessandria, Italia”, readable at the bottom.

A decorative print of great impact, ideal for collectors of historical advertising, Borsalino hats, Italian graphics, Art Nouveau, Liberty and vintage posters. Also excellent as a decorative element for shops, tailoring houses, barber shops, professional studios or modern environments with a vintage taste.

!!! Add me to your favorite sellers to discover new arrivals and go see my other auction items !!!

It will be shipped in a rigid tube with tracking DHL/GLS/FED-EX

Note: for shipments outside the EU customs costs are already considered

Details

Era
1900-2000
Designer/artist
Marcello Dudovich
Poster title
Borsalino Marca Zenit – Elegante manifesto pubblicitario italiano
Estimated period
1970s
Condition
B+ (good - small imperfections)
Number of objects
1
Height
62 cm
Width
43 cm
Autographed by a famous person
No
ItalyVerified
1402
Objects sold
100%
protop

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